Medical Spa Show Advisory Board

 
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Sheila Nazarian, MD, Nazarian Plastic Surgery

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Justin Harper, MD, Juvly Aesthetics

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Terri Ross,

Lasky Aesthetics

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Shawna Chrisman, NP, Destination Aesthetics

 
 
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Christina Imes, Rejuvenate Med Spa

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Brandon Robinson, Skin Body Soul Spa

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Matt Billingsley, CoolSprings Laser Aesthetic and Skin Care

 

In 2019 the Medical Spa Show is expanding its educational opportunities. With the input of the industry leaders on the Medical Spa Show Advisory Board, the show now features four simultaneous tracks of education from Friday through Sunday. The curriculum is designed by med spas, for med spas, to provide the best possible education for non-invasive medical aesthetic professionals.


Click here to download The Medical Spa Show 2019 Advance Program!


Medical Spa Show 2019 Agenda

Thursday, February 7, 2019

Pre-show education tracks

8am-12pm | CEO Training: Growing Your Medical Spa in 2019 and Beyond

8am-4:15pm | Galderma Full-day Injector Training

8am-4:15pm | Full-day Microblading Training

4:30-6pm | AmSpa Members-only Registration/Badge Pickup Reception

Friday, February 8, 2019

8-8:20am | Welcome: State and Legal Landscape of the Medical Spa Industry | SPEAKER: Alex R. Thiersch, JD, AmSpa

8:20-8:50am | The Future is Now: Discover Why Millennials are Desirable and Necessary for Any Thriving Aesthetic Practice | SPEAKER: Sheila Nazarian, MD, MMM

8:50-9:20am | Evolution of the Modern Medical Spa Ecosystem: Where We Are Now and Where We're Headed | SPEAKER: Tim Sawyer, Crystal Clear Digital Marketing

9:20-9:30am | BREAK

9:30-10am | How Subscription Memberships Can Put Your Medical Aesthetic Practice on the Fast Track for Success | SPEAKER: A. Jay Burns, MD

10-11am |Panel: The Future is Now: Aesthetic Visionaries of Today Talk About the Med Spas of Tomorrow | MODERATOR: Alex R. Thiersch, JD; PANELISTS: Sheila Nazarian, MD; Tim Sawyer; and A. Jay Burns, MD

11am-12pm | BREAK: Exhibit Hall Opens

12-1pm | Lunch

1-3pm | Breakout Tracks

Business Building Track

1–1:25pm

The Most Profitable Services for Your Medical Spa SPEAKER: Terri Ross, Lasky Aesthetics and Laser Center

1:30–1:55pm

Building a Brand By Offering Only One Treatment SPEAKER: Carmen Vanderheiden Brodie and Phil Marandola, The Finery

2–2:25pm

How to Hire the Best People SPEAKER: Bryan Durocher, Durocher Enterprises

2:30–2:55pm

Promote or Part Ways: How to Manage Challenging Patients
SPEAKERS: Bryan and Suzanne Munshower, Beauty Marx

Clinical Track

1-1:25pm

The Science Behind IV Therapy SPEAKER: Steven F. Weiner, MD, IVBar30A

1:30-1:55pm

Restoring a Youthful Face With Hyaluronic Acid
SPEAKER: Rhonda Policandriotes, RN, Rejuvenate Med Spa

2-2:55pm

Clearing Up the Confusion Regarding Vaginal Rejuvenation

Legal Track

1–1:25pm

Laws and Regulations in the Medical Spa Industry: What You Need to Know SPEAKERS: Bradford E. Adatto, JD, and Michael S. Byrd, JD, ByrdAdatto

1:30–1:55pm

MSO Structure: How Can a Non-physician Own a Medical Spa Legally?
SPEAKERS: Jay D. Reyero, JD, and Michael S. Byrd, JD, ByrdAdatto

2–2:25pm

Want to be a Medical Director at a Medical Spa? Beware
SPEAKER: Renee E. Coover, JD, and Jay D. Reyero, JD, ByrdAdatto

2:30–2:55pm

Top 5 Reasons You’re Going to Get Investigated SPEAKERS: Bradford E. Adatto, JD, and Renee E. Coover, JD, ByrdAdatto

Sponsored Education

1–1:25pm

Sponsored Education by Lutronic

1:30–1:55pm

Flexibility vs. Affordability: Increase Full Treatment Acceptance
SPEAKER: Jean Moody, CareCredit

2–2:25pm

Successfully Combining In-Office Treatments with Comprehensive Skincare Products to Maximize Patient Results
SPEAKER: Neostrata

2:30–2:55pm

A New Paradigm for Enhancing the Effectiveness of Topical Products SPEAKER: Cristin Mercer, Environ Skin Care/ DermaConcepts USA


3–4pm | BREAK: Visit Exhibit Hall

4–5pm | Breakout Tracks

Business Building Track

4–4:25pm

The 5 Miracles That Must Occur to Bring Patients Into You Practice … and to Keep Them Coming Back
SPEAKER: Tim Sawyer, Crystal Clear Digital Marketing

4:30–4:55pm

Integrating Technology Into Your Consultation and Practice: Why You Should and How To Do It
SPEAKER: Justin Harper, MD, Juvly Aesthetics

Clinical Track

4–4:55pm

Illuminating Medical Aesthetics: Advanced Applications of Low-Level light Therapy in Clinical Practice
SPEAKER: Patrick Johnson, Celluma

Legal Track

4–4:25pm

Who Can Do What? Basics of Supervision and Delegation in a Med Spa
SPEAKERS: Michael S. Byrd, JD, and Renee E. Coover, JD, ByrdAdatto

4:25–4:55pm

The FDA Focus: What Do They Really Think About Medical Spas?
SPEAKERS: Jay D. Reyero, JD, and Bradford E. Adatto, JD, ByrdAdatto

Sponsored Education

4–4:25pm

Regenerative Medicine in Aesthetics – Revolutionizing the Future of Skin Rejuvenation with Age-repair Defensins SPEAKER: Nikolay Turovets, PhD, DefenAge

4:30–4:55pm

Partnering for Practice Management Success
SPEAKER: Page Piland, Galderma

5-6pm | BREAK: Visit Exhibit Hall

6-7pm | Happy Hour

7-10pm | Opening Night Party


Saturday, February 9, 2019

8-11am | Breakout Tracks

Business Building Track

8–8:55am

Panel: Medical Aesthetic Leaders: Lessons I've Learned MODERATOR: Alex R. Thiersch, JD; PANELISTS: Shawna Chrisman, Destination Aesthetics; Vic Owoc, MBA, Ageless Medical; Marria Pooya, Greenwich Medical Spa; Justin Harper, MD, Juvly Aesthetics; Nicole Strothman, JD, Ideal Image; Devin Haman, Beverly Hills Rejuvenation Center

9–9:25am

Can You Really Make Money With Injectables? SPEAKER: Shawna Crisman, Destination Aesthetics

9:30–9:55am

Collaborative Intelligence: 3 Ways Communication Breaks Down During Patient Journeys
SPEAKER: Avron Rubin, Clarity Multi Location Platform

10–10:25am

Paying Your Team the Right Way SPEAKER: Dori Soukup, InSPAration Management

10:30–10:55am

Protecting Patients From Counterfeit and Unapproved Drugs
SPEAKER: Sangeeta Chatterjee, PhD, U.S. Food and Drug Administration (FDA)

Clinical Track

8–8:55am

Bio-Stimulating and Autologous Medical Spa Treatments: Stem Cells, Growth Factors and More
SPEAKER: Suzanne Munshower, RN, Beauty Marx

9–9:55am

Microblading Trends and Techniques SPEAKER: Maegen Kennedy, PA-C, Fleek Brows Microblading Training

10–10:55am

Attracting Millennials to Your Medical Spa? No Sweat!
SPEAKER: Scott Gerrish, MD, Bellini Salon and MedEsthetics

Social Media Track

8–8:25am

Becoming a Social Media Giant: 5 Tips to Increase Your Following SPEAKER: Shelby Miller, RN, Amara Day Spa

8:30–8:55am

10 Ways to Make Yelp Work For You … For Free
SPEAKER: Sara Shikman, Juvly Aesthetics

9-9:25am

Marketing Tactics to Ensure Long-term Patient Loyalty

9:30–9:55am

A Step-by-Step Approach to Social Media Advertising for the Med Spa SPEAKER: Samuel E. Peek, Incredible Marketing

10-10:55am

The Power of Social Media in Aesthetics SPEAKER: Sheila Nazarian, MD, MMM

Sponsored Education

8–8:25am

How to Safely and Effectively Treat Wounds Created in the Medical Spa: Stratamed and Stratacel for Optimum Healing Immediately Post Procedure SPEAKER: Stratpharma

8:30–8:55am

7 Tips to Effectively Promote Aesthetic Services Online SPEAKERS: Robert Palumbo and Prabhat Dhar, PatientPop

9–9:25am

Clinical and Economic Advantages of Laser Body Contouring SPEAKER: Cynosure, a Hologic Company

9:30–9:55am

MINT: The Next Generation in Non-Surgical Threadlifting SPEAKER:
Hans Bio Med

10–10:25am

Introducing GlycoAla, a Groundbreaking Next- Generation Photo Dynamic Anti-aging Skin Care Product SPEAKERS: Robert Trow and Gary Fundem, MD, Dermaconcepts USA

10:30–10:55am

Melanogenesis: Save Our Sun Damaged Skins SPEAKER: Candace Noonan, Environ Skin Care/
Dermaconcepts USA

11am-12pm | BREAK: Visit Exhibit Hall

12-1pm | Lunch

1-3pm | Breakout Tracks

Business Building Track

1–1:55pm

Medical Spa Trends Panel MODERATOR: Alex R. Thiersch, JD;
PANELISTS: Terri Ross, Lasky Aesthetics and Laser Center; Brandon Robinson, Skin, Body, Soul; Kathy Taranto, MINT Aesthetics; Christina Imes, Rejuvenate Med Spa; Matt Billingsley, Evolve; Danielle Smith, Smith & Popov

2–2:25pm

Operating a Successful IV Therapy Practice
SPEAKER: Steven F. Weiner, MD, IVBar30A

2:30–2:55pm

Purchasing Big Ticket Items for Your Medical Spa
SPEAKER: Bryan Munshower, Beauty Marx

Clinical Track

1–1:55pm

Microneedling: Overview and Demonstration
SPEAKER: Thomas Hitchcock, PhD, Bellus Medical

2–2:55pm

Injectable Techniques and Training

Social Media Track

1–1:55pm

PANEL: How to Gain Thousands of Social Media Followers … and Why It's Important
PANELISTS: Sheila Nazarian, MD; Emerald Gutierrez, RN; Shelby Miller, RN, Amara Day Spa; Alexa Nicholls Costa, NP, and Alexandra Rogers, NP, LexRx; Josh Davis, RN, BSN Davis Aesthetics

2–2:25pm

Legal Issues and Social Media: What You Should Know
SPEAKERS: Bradford E. Adatto, JD, and Renee E. Coover, JD, ByrdAdatto

2:30–2:55pm

Measuring ROI From Marketing SPEAKER: Jason Tuschman, Red Spot Interactive

Sponsored Education

1–1:25pm

How Start-Up Physicians Built Successful Practices with the Joule Platform SPEAKER: Rebecca Gelber, MD, Sciton

1:30–1:55pm

Flexibility vs. Affordability: Increase Full Treatment Acceptance
SPEAKER: Jean Moody, CareCredit

2–2:25pm

Why Influencer Marketing is at a Tipping Point and How to Win
SPEAKER: Neostrata

2:30–2:55pm

Vivace™ RF Microneedling: The Next Generation of Your Skin
SPEAKER: Aesthetic Biomedical

3-4pm | BREAK: Visit Exhibit Hall

4-5pm | Breakout Tracks

Business Building Track

4–4:25pm

The Ins and Outs of VIP Membership and Loyalty Programs SPEAKER: Brandon Robinson, Skin Body Soul

4:30–4:55pm

How to Pick the Perfect Products for your Med Spa
SPEAKER: Robert Trow, DermaConcepts USA

Clinical Track

4–4:55pm

Correcting Mistakes: Tattoo Removal's Role in Your Medical Spa

Social Media Track

4–4:25pm

Becoming an Influencer: Sell Your Expertise
SPEAKER: Dori Soukup, InSPAration Management

4:30–4:55pm

Hunting for and Partnering With Micro-influencers
SPEAKER: Jenny Robinson, Skin Body Soul

Sponsored Education

4-4:25pm

Lead Management and Patient Scheduling Best Practices SPEAKER: Jason Tuschman, RedSpot Interactive

4:30-4:55pm

Win at Patient Retention in a Commoditized Industry SPEAKER: Jason Tuschman, RedSpot Interactive

5–6:30pm | Drinks With Exhibitors in Expo Hall

6:30pm | Exhibit Hall Closes


Sunday, February 10, 2019

8-9:30am | Breakout Tracks

Med Spa Business: 101

8–8:55am

Medical Spa Business Planning 101
SPEAKER: Francis X. Acunzo, Acara Partners

9–9:25am

This Name's Taken: The Importance of Trademark Law in Your Practice
SPEAKERS: Michael S. Byrd, JD, and Jay D. Reyero, JD, ByrdAdatto

Advanced Medical Spa Business: 201

8–8:25am

The Anatomy of a $5 Million Med Spa SPEAKER: Kathy Taranto, MINT Aesthetics

8:30–8:55am

Identifying When and How to Grow Your Medical Aesthetics Business
SPEAKER: Brandon Robinson, Skin Body Soul

9–9:25am

Medical Spa Franchising Models That Work
SPEAKER: Devin Haman, Beverly Hills Rejuvenation Center

Sales & Staff Training

8–8:25am

Profits That Skyrocket From Retail SPEAKER: Bryan Durocher, Durocher Enterprises

8:30–8:55am

Why Your Customer Relations Team is the Most Important Role in Your Practice SPEAKER: Kathy Taranto, MINT Aesthetics

9–9:25am

Providing Value, Not Discounts SPEAKER: Terri A. Wojak, True U Education

Social Media 101

8-8:55am

Social Media Platforms: The 5 W's of Social Media Success SPEAKER: Shelby Miller, RN, Amara Day Spa

9-9:25am

How to Use Social Media to Grow Your Medical Spa
SPEAKER: Stanley Okoro, MD, FACS

9:30–9:45am | Break

9:45–11:15am | Breakout Tracks

Medical Spa Business: 101

9:45–10:10am

Developing a Realistic Budget for Your Medical Spa
SPEAKER: Wendy Lewis, Wendy Lewis & Co. Ltd.

10:15–10:40am

5 Things I Wish Someone Told Me Before I Launched My Start-Up
SPEAKER: Nicolay Turovets, Ph.D., DefenAge

10:45–11:10am

Strategic Product and Service Evaluation for Launch and Beyond
SPEAKER: Bryan Munshower, Beauty Marx

Advanced Medical Spa Business: 201

9:45–10:10am

Closing the Loop: Valuing and Selling Your Medical Spa SPEAKER: Louis Frisina

10:15–11:10am

Pricing Psychology and Menu Design
SPEAKER: Rebecca Gelber, MD, Tahoe Aesthetic Medicine

Sales & Staff Training

9:45–11:10am

The Consultation: A How-to Guide and Demo
SPEAKER: Terri Ross, Lasky Aesthetics and Laser Center

Social Media 101

9:45-10:40am

PANEL: Social Media Posting 101: Success Strategies for the Top Social Media Platforms
PANELISTS: Emerald Gutierrez, RN; Shelby Miller, RN; Alexa Nicholls Costa, NP, and Alexandra Rogers, NP, LexRx; Phil Marandola, The Finery; Josh Davis, RN, BSN, Davis Aesthetics

10:45-11:10am

Medical Spa Buzz Words: Creating Click-worthy Content for Social Media
SPEAKER: Emerald Gutierrez, RN

11:15–11:30am | Break

11:30am–12pm | Breakout Tracks

Medical Spa Business: 101

11:30am–12pm

Making Med Spa Menu Magic
SPEAKER: Terri A. Wojak, True U Education

Advanced Medical Spa Business: 201

11:30am–12pm

Developing a Successful Exit Strategy
SPEAKER: David Mandell, OJM Group

Sales & Staff Training

11:30am–12pm

How to Host an Incredibly Successful Event
SPEAKERS: Kathy Taranto, MINT Aesthetics

Social Media 101

11:30am-12pm

Think Like a Storyteller: Secrets to Making Powerful Video Content
SPEAKER: Joshua Davis, RN, BSN, Davis Aesthetics

12pm | End of 2019 Medical Spa Show


General Registration is Now Open!