Medical Spa Show Advisory Board

The educational topics and agenda for the Medical Spa Show were created with advice and input from some of the top practitioners and owners in non-invasive medical aesthetics. AmSpa worked with these industry leaders to create a course schedule customized for this industry focusing on both current necessities and cutting edge breakthroughs. The Medical Spa Show Advisory Board includes:

Matthew Billingsley | Owner, CoolSprings Laser, Aesthetic & Skincare Center

Shawna Chrisman, MS, NP, BC | Owner, Destination Aesthetics

Christina Imes | Founder/Operations Manager, Rejuvenate Med Spa

Dr. Sheila Nazarian, MD | Founder, Nazarian Plastic Surgery

Brandon Robinson I President, Skin Body Soul Spa

Terri Ross | Managing Partner and Director, Lasky Aesthetics

Saturday, February 10, 2018

8:00am

 

GENERAL SESSION

Ironwood 5

8-8:30am

Welcome: State of the Medical Spa Industry

Alex Thiersch, J.D., Founder/Director of AmSpa

8:30-9am

Legal Landscape of the Medical Aesthetic Industry

Alex Thiersch, J.D., Founder/Director of AmSpa

 

9:00am

 

GENERAL SESSION

Ironwood 5

9-9:30am

The Medical Spa Success Ecosystem

Tim Sawyer, President/Co-founder of Crystal Clear Digital Marketing

9:30-10am

The Top New and Evergreen Treatments for Your Medical Spa

 

10:00am 

 

10-11am BREAK: Exhibit Hall Opens

11:00am

 

GENERAL SESSION

Ironwood 5

11am-12pm

The Future of Aesthetics - Med Spas, Core Doctors, and Entrepreneurs, Oh My!

 

Ironwood 7

11am-12pm

The Medical Spa Success Eco-System Panel

 

Ironwood 6

11am-12pm

The Legal Landscape of the Medical Spa Industry

Attorneys from the law firm of ByrdAdatto

 

Ironwood 8

11am-12pm

The Top New and Evergreen Treatments for Your Medical Spa

12:00pm

 

12-1pm: LUNCH

1:00pm

 

GENERAL SESSION

Ironwood 5

1-1:20pm

The Crazy Ones: How to Identify, Weed Out and End Relationships With Bad Patients

1:20-1:40pm

Busting the Myth: You Can't Make Money on Injectables

Shawna Chrisman, Co-owner, Destination Aesthetics

1:40-2:20pm

How Medical Spas Can Successfully Partner With Plastic Surgeons | Panel

CLINICAL

Ironwood 7

1-1:40pm

Brows on Fleek: Microblading Tips, Techniques and Demo

Meaghen Kennedy, P.A., Windermere Dental and Medical Spa

1:40-2pm

The Most Profitable and Most Effective Chemical Peel Options for Your Medical Spa

Candace Noonan, Director of Education for Dermaconcepts, Exclusive U.S. Distributor for Environ Skin Care

SUPPLIER CLASSES

Ironwood 6

1-1:30PM

Supplier Class

1:30-2pm

Supplier Class

CRYSTAL CLEAR CEO TRAINING

Ironwood 8

1-3pm

CEO Training (Closed Session)

 

2:00pm

 

GENERAL SESSION

Ironwood 5

1:40-2:20pm

How Medical Spas Can Successfully Partner With Plastic Surgeons | Panel

2:20-3pm

Team Compensation: Pay by Performance

CLINICAL

Ironwood 7

2-2:20pm

Is Vaginal Rejuvenation a Game-Changer for Your Business?

2:20-3pm

Creative Filler Treatments to Please Nonsurgical Patients with Demo

SUPPLIER CLASSES

Ironwood 6

2-2:30pm

Supplier Class

2:30-3pm

Supplier Class

CRYSTAL CLEAR CEO TRAINING

Ironwood 8

1-3pm

CEO Training (Closed Session)

3:00pm

 

3-4pm BREAK: Visit Exhibit Hall!

CRYSTAL CLEAR CEO TRAINING

Ironwood 8

3-3:30pm

Building a Killer Social Media Strategy

Dr. Thomas Jeneby

3:30-4pm

Leveraging Opportunity Management Software to Grow Your Practice

Dr. J. Timothy Katzen

4:00pm

 

GENERAL SESSION

Ironwood 5

4-4:20pm

Is It Time For Your Medical Spa to Grow? Identifying and Implementing Tried-and-True Growth Strategies

Matt Taranto, Mint Aesthetics

4:20-4:40pm

How to Build Your Dream Team

Dori Soukup, Insparation Management

4:40-5pm

Avoid the Laser Graveyard: How to Select Your Next Piece of Equipment

CLINICAL

Ironwood 7

4-4:20pm

Dangerous Rejuvenation: Lasers and Energy Devices-How to Stay Safe in the Treatment Room

Patti Owens, Online Laser Training USA

4:20-4:40pm

Thread Lifting: A Noninvasive Alternative to Injectables

4:40-5pm

Increase Your Bottom Line With Microneedling

SUPPLIER CLASSES

Ironwood 6

4-4:30pm

Supplier Class

4:30-5pm

Supplier Class

CRYSTAL CLEAR CEO TRAINING

Ironwood 8

4-4:30pm

Advanced SEO Techniques: How to Successfully Compete on Google

Tim Sawyer, President/Co-founder Crystal Clear Digital Marketing

4:30-5pm

Find, Serve and Keep Patients More Profitably: The Crystal Clear Solution

Tim Sawyer and Adam Degraide, Crystal Clear Digital Marketing

5:00pm

 

5-6pm BREAK

6-9pm: RECEPTION!

Sunday, February 11, 2018

8:00am

 

GENERAL SESSION

Ironwood 5

8-9am

Medical Aesthetics Leaders: Lessons I've Learned

9:00am

 

GENERAL SESSION

Ironwood 5

9-9:20am

How to Effectively Use Digital Marketing to Increase Conversion

Tim Sawyer, President/Co-founder, Crystal Clear Digital Marketing

9:20-9:40am

Millennial Treatments: Building Lifelong Clients

9:40-10am

Medical Spa Trendspotting 2017

CLINICAL

Ironwood 7

9-9:20am

Successfully Combining Light-based Treatments

9:20-10am

The Latest in Body Contouring Trends with Demo

SUPPLIER CLASSES

Ironwood 6

9-9:30am

Supplier Class

9:30-10am

Supplier Class

SALES/STAFF TRAINING

Ironwood 8

9-9:30am

Staff Training Welcome

9:30-10am

Creating a Promotional Calendar and Loyalty Programs

Dori Soukup, Insparation Management

10:00am

 

10-11pm BREAK: Expo Hall Opens

11:00am

 

GENERAL SESSION

Ironwood 5

11-11:20am

Implementing Pre- and Post- Protocols to Increase Revenues and Enhance Patient Experience and Outcomes

Terri Ross, Lasky Aesthetics

11:20-11:40am

Can You Own a Medical Spa Without Being a Doctor? The Answer is MSOs

Attorneys from the law firm of ByrdAdatto

11:40am-12pm

Avoid Discounting! Marketing, Event Planning and Promotions for Long-Term Patients

Rob Trow, Owner/CEO, DermaConcepts, Exclusive U.S. Distributor for Environ Skin Care

CLINICAL

Ironwood 7

11-11:20am

Best Practices for Botulinum Toxin Injections with Demo

11:20-11:40am

Fixing Mistakes: Does Tattoo Removal Have a Place in Your Business?

11:40am-12pm

Hair Loss Treatments

SUPPLIER CLASSES

Ironwood 6

11-11:30am

Supplier Class

11:30-12pm

Supplier Class

SALES/STAFF TRAINING

Ironwood 8

11-11:30am

Understanding the Four Different Communication Styles People Use and How to Sell to Them

11:30-12pm

Professionalism, Presentation and The Phone

Dori Soukup, Insparation Management

12:00pm

 

12-1pm: LUNCH

1:00pm

 

GENERAL SESSION

Ironwood 5

1-1:20pm

What to Do if Your State Board Comes Knocking

Alex Thiersch, J.D., AmSpa Founder/Director

1:20-1:40pm

The Fundamentals of Establishing a Magnetic Medical Spa

Dr. Myla Bennett

1:40-2pm

Developing an Effective Exit Strategy

David Mandell, OJM Group

CLINICAL

Ironwood 7

1-1:20pm

Laser Skin Resurfacing

1:20-1:40pm

Microneedling and Radio Frequency

1:40-2pm

Intense Pulsed Light (IPL)

SUPPLIER CLASSES

Ironwood 6

1-1:30pm

Supplier Class

1:30-2pm

Supplier Class

SALES/STAFF TRAINING

Ironwood 8

1-3pm

Understanding the Four Different Communication Styles People Use and How to Sell to Them

2:00pm

 

GENERAL SESSION

Ironwood 5

2-2:40pm

Multiple Locations and Franchising | Panel

2:40-3pm

Efficiency Strategies for Busy Practitioners

Matt Taranto, Mint Aesthetics

CLINICAL

Ironwood 7

2-2:10pm

Hair Removal Techniques

2:10-2:20

IV Therapy

2:20-2:40pm

Stem Cells in Medical Spas

2:40-3pm

The Perfect Lip

SUPPLIER CLASSES

Ironwood 6

2-2:30pm

Supplier Class

2:30-3pm

Supplier Class

SALES/STAFF TRAINING

Ironwood 8

1-3pm

Understanding the Four Different Communication Styles People Use and How to Sell to Them

3:00pm

End of Classes: Exhibit Hall Remains Open Until 4pm